Single-screen cinemas look at long-term survival amid windfall of hits
New Delhi: Single-screen theatres in India are heaving a sigh of relief with a recent stream of mass market movies keeping the tills ringing. But they are still looking to expand into multiplexes well aware that such strokes of luck don’t last.
Facing challenges even before covid-19 and struggling ever since the pandemic outbreak, single-screen theatres have been able to attract audiences from small towns thanks to films such as Gadar 2 and Jawan, aided by affordable tickets.
However, cinema owners are conscious that such films and favourable conditions are relatively rare. So, many are actively seeking partnerships to transform their establishments into two or three-screen multiplexes in line with the evolving dynamics of the cinema industry.
“It has been a good comeback for us. However, most single-screen owners are looking to remodel their properties. They have five-year plans to either tie up with builders or explore arrangements with national chains," said Satadeep Saha, director of SSR Cinemas Pvt. Ltd, a West Bengal-based company.
To be sure, the opportunity cost of running these cinemas remains high. Theatre owners admit that mass-market content is rare and will not arrive consistently in the Hindi-speaking belt, unlike in the south. That explains why Saha is already remodelling theatres in his state, working with builders and exploring properties in virgin territories to set up multiplexes.
Yet, there is a positive sentiment among single-screen theatre owners after long. Shah Rukh Khan-starrer Jawan had crossed the ₹300 crore mark within India alone at last count. Meanwhile, Gadar 2, released mid-August, has crossed the ₹515 crore mark at last count, while Pathaan had earned ₹543 crore in January.
“Theatre owners are aware this isn't a year-long phenomenon and are looking to tie up with chains or convert (into two or three-screen multiplexes) in order to sustain," said Ashutosh Agarwal, owner of Star World Cinemas in Uttar Pradesh. Filling up an 800- or 1,000-seater cinema is going to be increasingly impossible, Agarwal said, and the only solution is to split the property into 200-300 seaters and play multiple films at the same time.
“While stars like Shah Rukh Khan or Salman Khan turn older, no new or fresh faces are finding the same kind of draw. Plus, music isn't that great nowadays. These are huge worries for the industry," Agarwal said.
That said, single screen owners find it heartening to see film-makers realize the potential of catering to the lowest common denominator among the audience, and the kind of footfall that small-town audiences can bring when films appeal to their sensibilities. Despite reasonable ticket pricing, these small screens have brought in 35-40% of overall revenues in case of mass-market hits such as Gadar 2, according to theatre owners and trade experts.
“By virtue of their ATP (average ticket price), multiplexes aren't meant for the common man, but only a certain privileged and wealthy class. An overwhelming majority of this country can only afford to single screen cinemas and it makes sense for any film-maker to cater to them instead of the hyper niche. The past few months that have flipped the ratio (in favour of small-town theatres) have been an eye opener," independent exhibitor Akshaye Rathi said. Despite pandemic-induced challenges, at least 90-95% of India's single-screen cinemas have upgraded infrastructure including air-conditioning, projectors and seats, Rathi added.
When Thalapathy Vijay Encouraged Atlee To Give His Life To Jawan Published 23 minutes ago
Atlee is currently riding high on the success of the Bollywood blockbuster Jawan, starring Shah Rukh Khan and Nayanthara in the lead roles. While the director is well known for his collaborations with South Indian superstar Thalapathy Vijay, he recently opened up about the actor's reaction to him working with King Khan. In an interview with Hindustan Times, the filmmaker shared that the opportunity to work with SRK was like a dream come true moment for him. Atlee shared that initially, even the Master star couldn't believe him, but later, he encouraged the director to pour his heart and soul into the project.
The filmmaker recalled, “When Shah Rukh sir asked me to make a film with him, it was like a lifetime opportunity for any director. I was very happy, I said yes. Then I went to Vijay sir and told him. He said, ‘Are you serious? He came to you?' I said he did. He said, ‘Give your life to it'.”
“I learnt a lot from Khan sir, by being patient, getting everything right, taking the film to the next level. Shah Rukh sir has taught me to raise the bar. My next film will have even better energy and we'll make something bigger than Jawan,” Atlee added.
Further, the director mentioned that initially, he thought of creating a typical romantic film with SRK. However, the superstar expressed his desire to be a part of a project that fit Atlee's unique style and vision. He wanted to explore something different that he hadn't attempted before. This pushed the filmmaker to create a new concept and storyline that would align with his own creative world.
Meanwhile, in an earlier interview with Siddharth Kannan, the Bigil director spoke about the potential collaboration between, Thalapathy Vijay and Shah Rukh Khan and shared that both actors had expressed genuine interest in working together on a project. Initially, Atlee thought they might be saying this as a birthday gift to him. However, the following day, Vijay confirmed his commitment to the project, while Khan, who was present during this conversation, also shared his eagerness to collaborate and asked if they were serious about making a film together.
Jawan is continuing its remarkable run at the global box office, having recently crossed the milestone of Rs 800 Crore in worldwide earnings. In India, the action-packed drama is rapidly approaching the Rs 700 Crore mark, while its overseas collection has collected Rs 295 Crore.
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SRK’s Jawan enters US top 5 in Box Office collection
In an extraordinary development for Indian cinema, Jawan has found its way into the top 5 movies at the US Box Office for releases in September 2023. The film, distributed by Yash Raj Films USA Inc., was released on September 7 and amassed a total gross of $12,108,639 ( ₹100 crore) in the US. Notably, this feat was achieved in just 826 theatres, far fewer than its Hollywood counterparts, as per Box Office Mojo.
September 2023 was a competitive month at the US Box Office, with The Equalizer 3 leading the pack, earning $73,673,848 ( ₹613 crore). It was followed by The Nun II, which garnered $56,327,738 ( ₹469 crore).
Also featured in the list is My Big Fat Greek Wedding 3 at the fourth spot with $18,632,245 ( ₹155 crore). Barbie and Oppenheimer, released on July 21, are still among the top 10 movies in September.
Breaking into this Hollywood-heavy list, Jawan has claimed the fifth position among September releases. Considering the limited number of theatres in which it was shown, the film's per-theatre earnings are quite impressive. This stands as a strong testament to the film's appeal and the growing influence of Indian movies on international audiences.
Jawan Box Office collection Day 12
As per Sacnilk's early estimates, Jawan earned ₹16 crore on Day 12, taking the domestic Box Office collection to ₹493.63 crore. The movie has sold 1.15 lakh tickets for Day 13 and is likely to mint ₹2.22 crore in India on its second Tuesday.
Shah Rukh Khan's latest offering, directed by Atlee, looks likely to get past Sunny Deol's August release, Gadar 2. The sequel has earned ₹520.60 crore in 39 days, as per Sacnilk.
Source: Live Mint
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Dheeraj Dhoopar Defends SRK's Jawan Box Office Numbers
Jawan starring Shah Rukh Khan continues to hold a strong grip at the box office. The action thriller has already Rs 400 club and still, there is no stopping. Even when early bookings were open, it broke all records. Well, amid this Shah Rukh Khan starrer even faced trolls regarding ticket bookings. TV actor Dheeraj Dhoopar came out in support of Shah Rukh Khan and slammed such trollers.
He took to his X handle and wrote, “I see few idiots trying to take away the credit of his Stardom by saying it's all corporate bookings !Comon now which corporates are you talking about ? who spends 500cr on movie tickets n bookings ?! They can barely fuckin pay their employees! Just remember he is the Undisputed King and u all should hail in front of him #Jawan @iamsrk.” Fans also were seen coming out in the support of king khan.
Take a look here:
On the work front, Dheeraj will be next seen in popular TV show Saubhagyavati Bhava 2. The new season will also star and Amandeep Sidhu in the leads. Karanvir Bohra will reportedly reprise his role as Viraj Dobriyal in the sequel. Karanvir Bohra posted the first promo for Saubhagyavati Bhava's second season on Instagram. In the promo, one can witness the actor's intense looks as he introduces the male lead, Dheeraj Dhoopar, for the second season and refers to him as “Babbar Sher." Saubhagyavati Bhava was a popular social drama television show that aired from December 18, 2011, to January 18, 2013, on Life OK.
While Jawan earned Rs 13.16 crores net in all languages. According to a report in Sacnilk.com, Jawan performed exceptionally well on its first 11 days at the box office and minted roughly around Rs 477.3 crore nett in India. Its 12th-day box office collection is around Rs 13.16 crore nett, taking its current total to Rs 490.46 crore nett. The film is likely to cross Rs 500 crore mark in India today.
Jawan revolves around a vigilante out to seek revenge from corrupt ministers and a businessman because of whom, women landed in jail. The film features Shah Rukh Khan in a double role — a soldier named Vikram Rathore and his son, a jailer, named Azad. Deepika and Nayanthara play his respective love interests in the film.
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Jawan vs Gadar 2 Box Office collection
Jawan vs Gadar 2 Box Office collection: Shah Rukh Khan's Jawan, directed by Atlee, continues to dominate the box office while Gadar 2 starring Sunny Deol and Ameesha Patel, has been experiencing a significant drop in its box office performance.
According to industry tracker Sacnilk, on its thirty-sixth day in theatres, Gadar 2 secured a net earning of ₹44 lakh in India, recording the lowest so far and bringing its total collection in India to ₹517.72 crore.
According to industry tracker Sacnilk, on its ninth day in theatres, "Jawan" has added another ₹21 crore to its domestic nett collection in India, reaching a total of ₹410.49 crore.
Also read: Jawan Box Office collection Day 9: Shah Rukh Khan?s movie achieves another milestone; massive advance booking for Day 10
Jawan which premiered on September 7 achieved a record-breaking opening day collection of ₹75 crore while Sunny Deol's "Gadar 2" raked in ₹40.1 crore on its opening day when it was released on August 11.
“Jawan" secured third position in the list of highest-grossing Hindi films of the year. The top spot is held by SRK's "Pathaan," which amassed ₹543.05 crore following its release in January, while the second spot is occupied by Sunny Deol's "Gadar 2," which has raked in ₹517.06 crore and is still running in theatres. Jawan has so far raked in ₹410.49 crore in India in nine days of its release.
In Week 1, “Gadar 2" earned ₹284.63 crore while "Jawan" earned ₹389.88 crore. Gadar 2 ₹134.47 crore in Week 2, ₹63.35 crore in Week 3, and ₹27.55 crore in Week 4. Even in Week 5, it managed to secure ₹7.28 crore in earnings.
"Jawan" has outpaced "Pathaan," which earned ₹364.15 crore in nine days. "Jawan" earned ₹46.34 crore more than “Pathaan" during the same period.
"Gadar 2" is now striving to surpass the lifetime earnings of "Pathaan," which holds the record for the highest-grossing Bollywood film with ₹543.05 crore in domestic net earnings, as reported by Bollywood Hungama. "Gadar 2" is still far away from surpassing “Pathaan".
Source: Live Mint
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Gadar 2 Box Office collection Day 35
Gadar 2 box office collection: Gadar 2 starring Sunny Deol and Ameesha Patel, has experienced a significant drop in its box office performance after a remarkable five-week run, especially following the release of "Jawan."
According to industry tracker Sacnilk, on its thirty-fifth day in theaters, Gadar 2 secured a net earning of ₹0.50 crore in India bringing its total collection in India to ₹517.28 crore. Additionally, it recorded a 15.48% occupancy rate for Hindi screenings on Thursday, September 14.
Also read: Sunny Deol's Gadar 2 beats Pathaan, Baahubali 2; becomes fastest film to cross ?450 crore
Film trade analyst Taran Adarsh shared figures of 'Gadar 2' business over the weeks on X (formerly Twitter). He stated that despite facing strong competition from "Jawan," Gadar2 maintained a steady performance throughout its fifth week. In Week 1, it earned ₹284.63 crore, followed by ₹134.47 crore in Week 2, ₹63.35 crore in Week 3, and ₹27.55 crore in Week 4. Even in Week 5, it managed to secure ₹7.28 crore in earnings. Altogether, the film has accumulated a total of ₹517.28 crore in India.
Source: Live Mint
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Jawan becomes ‘Baap of the Box Office’ with ₹100 crore daily average
Shah Rukh Khan’s 'Jawan' has been raking in impressive numbers since its first-day release. As per the latest data, the movie has collected a whopping ₹368.38 crore in its first week at the Indian box office.
The film kicked off its journey with a bang, bringing in ₹75 crore on its opening day. Of this, Hindi versions contributed ₹65.5 crore, Tamil ₹5.5 crore, and Telugu ₹4 crore. The collection saw a dip of 29.03%, earning ₹53.23 crore. Here, Hindi accounted for ₹46.23 crore, Tamil ₹3.87 crore, and Telugu ₹3.13 crore.
Bouncing back, 'Jawan' pulled in ₹77.83 crore, marking a 46.21% increase. The Hindi collection was ₹68.72 crore, Tamil ₹5.34 crore, and Telugu ₹3.77 crore. Maintaining the momentum, the film collected ₹80.1 crore, a slight increase of 2.92%. The Hindi versions contributed ₹71.63 crore, Tamil ₹5 crore, and Telugu ₹3.47 crore.
Starting the week, the collections dropped sharply by 58.90%, settling at ₹32.92 crore. Hindi versions fetched ₹30.5 crore, Tamil ₹1.3 crore, and Telugu ₹1.12 crore. A further decline of 21.02% was observed, with a collection of ₹26 crore. Here, Hindi accounted for ₹24 crore, Tamil ₹1.05 crore, and Telugu ₹0.95 crore.
The collection dropped again, this time by 10.38%, amounting to ₹23.3 crore. The Hindi collection was ₹21.5 crore, Tamil ₹0.95 crore, and Telugu ₹0.85 crore. In its first week, the total collection has been ₹368.38 crore, with the Hindi versions alone contributing ₹328.08 crore, Tamil ₹23.01 crore, and Telugu ₹17.29 crore.
Source: Live Mint
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Thank You SRK for Exposing Corrupt
The BJP on Wednesday cited Bollywood superstar Shah Rukh Khan's new movie “Jawan" to hit out at the Congress, claiming the film has exposed the 10 years of “corrupt and policy paralysis ridden" rule of the Congress-led United Progressive Alliance.
Sharing a poster of the film along with the key achievements of the government in nine years, BJP national spokesperson Gaurav Bhatia wrote on X, “We must thank Shah Rukh Khan for exposing the corrupt, policy paralysis ridden Congress rule from 2004 to 2014 through Jawan Movie." The film reminds all viewers of the “tragic political past" during the UPA government, he claimed.
“Jawan" is a father-son story and Shah Rukh is a man of many faces: a soldier, a romantic hero and a Robin Hood-esque figure, who takes on the nexus of politicians and businessmen who are in cahoots. The film also touches upon issues like government apathy, corruption, farmers suicide, children dying in a hospital due to lack of oxygen, faulty army weapons and dangerous factories near residential areas. In one of the key scenes, the actor also urges the common people to vote sensibly. Bhatia listed the CWG, 2G and coalgate scams to target the Congress on the issue of corruption and said the government under Prime Minister Narendra Modi has maintained a ”clean record” with no scams in the past nine and a half years.
The Modi government has upheld transparency and integrity, he said. The BJP leader said that the government provided 2.3 lakh bulletproof jackets, disbursed 1.2 lakh crores through one rank one pension (OROP) scheme, and upgraded the armed forces with Rafale, Apache, and Chinook.
During the Congress-led UPA regime, the ‘Gandhi Parivar' prioritised the VVIP choppers over bulletproof jackets for the soldiers, he charged. On the issue of national security, Bhatia said the BJP-led National Democratic Alliance (NDA) responded “decisively and swiftly" to the Pulwama attack, conducting the Balakot air strikes.
The UPA government rejected former Air Chief Marshal Fali Homi Major's request for surgical strikes after 26/11 Mumbai terror attacks, he alleged. Citing a dialogue of “Jawan" movie, the BJP spokesperson wrote on the microblogging site, “As he (Khan) puts it, 'Hum jawaan hain, apni jaan hazaar baar daon par laga sakte hain, lekin sirf desh ke liye; tumhare jaise desh bechne walo ke liye hargiz nahi.' It's so apt for the Gandhi Parivar." Bhatia claimed at least 1.6 lakh farmers committed suicides during “Congress era" while the NDA government implemented minimum support price (MSP), credited Rs 2.55 lakh crore directly to the bank account of 11 crore farmers through PM Kisan Samman Nidhi scheme.
“Congress Rule extended loans to defaulting friends. Fugitive Vijay Mallya thanked the then PM Manmohan Singh ji for extending further loan, without even repayment of the earlier loans," he further claimed. The NDA government recovered Rs 6.5 lakh crore from defaulting companies which were “extended loans during the Congress era", and introduced the Insolvency Code, he added.
“Thank you, Shah Rukh Khan. Under the leadership of PM Shri Narendra Modi Ji, these issues are now a thing of the past," Bhatia posted on X.
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